Crisis communication resources to help you protect your revenue, reputation, and brand.
Effective crisis communications when “it” hits the fan.
Welcome to Our Crisis Communication Blog
Our blog is filled with deep resources to help with your crisis communication needs. Whether you are writing a crisis communication plan, seeking the best media training tips, or digging for case studies on crisis situations, you’ll find it here. Our goal is to give you all of the public relations resources you need to protect your revenue, reputation, and brand.
For those of you who love DIY and taking on a challenge, we’ve worked really hard to give you a good road map to follow. However, sometimes the fastest option is to bring in a pro. If that’s the case, we’re fully vaccinated and we’re ready to meet your needs, anywhere and anytime.
If you need help with your crisis communications plan, we’re ready to help.
When you need media training for your spokespeople, give us a call.
Anytime your organization needs a great keynote for your conference, we’d value the opportunity to serve you.
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- And subscribe to The BraudCast on YouTube
Can You Handle a Crisis When it Hits by Winging It?
This video asks the question, “Should a PR person prepare for a crisis or should they wing it and rely on hope?” You may know the obvious answer, but you might be surprised to know that too many PR professionals still wing their response to a crisis.
Planning it requires writing vulnerability assessments, writing a thorough crisis communications plan, and having a library of pre-written news releases. These are all time-consuming tasks. So how do you manage it all? We asked Melissa Russo, public relations professional for Coast Electric, to share her strategy for planning it, winging it, or hoping for the best.
Visit this link to enjoy a full replay of this Master Class sponsored by SituationHub.com.
Use this link to schedule a free, private call https://calendly.com/braud/15min
To schedule a free, confidential demo for the crisis communications software SituationHub, visit: https://www.situationhub.com/
More crisis communications articles:
Crisis communications and media training expert Gerard Braud, CSP, Fellow IEC is based in New Orleans. Organizations on five continents have relied on him to write their crisis communications plans and to train their spokespeople. He is the author of “Don’t Talk to the Media Until…”
5 Steps to Effective Crisis Communications: Master Class #1
The Biggest Lie in Crisis Communications
4 Steps Every Company Needs to Take in Order to Avoid the Default Spokesperson
How to Get Approval for your Crisis Communications News Release?
Crisis communications experts and public relations professionals can write excellent and effective crisis news releases. That is what they were trained to do, that is their gift. The challenge is, getting that crisis news release past the lawyers, executives, and CEOs of the company who will debate over each and every comma. So how do you get approval for a news release and address your audience with a public statement within one hour of your crisis? Find out in this Master Class video recording with special guests Rural Electric Cooperative CEO Ron Barnes, and VP of Marketing and Communications Melissa Russo:
Use this link to schedule a free, private call: https://calendly.com/braud/15min
To schedule a free, confidential demo for the crisis communications software SituationHub, visit: https://www.situationhub.com/
Visit this link to enjoy a full replay of this Master Class sponsored by SituationHub.com.
More crisis communications articles:
Crisis communications and media training expert Gerard Braud, CSP, Fellow IEC is based in New Orleans. Organizations on five continents have relied on him to write their crisis communications plans and to train their spokespeople. He is the author of “Don’t Talk to the Media Until…”
5 Steps to Effective Crisis Communications: Master Class #1
The Biggest Lie in Crisis Communications
4 Steps Every Company Needs to Take in Order to Avoid the Default Spokesperson
Crisis Management Lessons from Hurricane Katrina vs. COVID19
They may sound totally different, but there are so many similarities in the ways that people deal with crises. There are so many crisis communications lessons we can learn from crises of the past, and present, to prepare for our future. Watch this video to learn to prepare for your crisis, to protect your reputation, revenue, and brand.
Use this link to schedule a free, private call: https://calendly.com/braud/15min
To schedule a free, confidential demo for the crisis communications software SituationHub, visit: https://www.situationhub.com/
Visit this link to enjoy a full replay of this Master Class sponsored by SituationHub.com.
More crisis communications articles:
Crisis communications and media training expert Gerard Braud, CSP, Fellow IEC is based in New Orleans. Organizations on five continents have relied on him to write their crisis communications plans and to train their spokespeople. He is the author of “Don’t Talk to the Media Until…”
5 Steps to Effective Crisis Communications: Master Class #1
The Biggest Lie in Crisis Communications
4 Steps Every Company Needs to Take in Order to Avoid the Default Spokesperson
Crisis Communication Strategy: Never Waste a Good Crisis
Winston Churchill was quoted as saying, “Never waste a good crisis.” How does that apply to crisis communications, public relations, and you? Should you care what that statement means?
The truth is, there is always something to learn from a crisis. From crises, we can build our crisis management teams, we can learn to communicate more effectively based on what went wrong, we can prepare ourselves for the next crisis. Will you make your crisis a learning opportunity? Here is how:
Visit this link to enjoy a full replay of this Master Class sponsored by SituationHub.com.
More crisis communications articles:
Crisis communications and media training expert Gerard Braud, CSP, Fellow IEC is based in New Orleans. Organizations on five continents have relied on him to write their crisis communications plans and to train their spokespeople. He is the author of “Don’t Talk to the Media Until…”
5 Steps to Effective Crisis Communications: Master Class #1
The Biggest Lie in Crisis Communications
4 Steps Every Company Needs to Take in Order to Avoid the Default Spokesperson
Is Social Media a Good Tool for Crisis Communications?
By Gerard Braud, CSP, Fellow IEC
When a crisis hits, should you be engaging on social media with your clients, customers, and stakeholders? Is it better to comment, provide updates, and feedback on social media or to stay silent? Is it the BEST crisis communications tool or just part of your communications toolbox?
As a crisis communications expert, I’m taking the pulse of two public relations professionals in the rural electric cooperative industry, to hear their experience with social media and how companies who have decided to use it, and who have decided not to use it have faired in the unique and individual crises they have faced.
To enjoy a full replay of this Master Class sponsored by SituationHub.com visit this link.
Crisis communications and media training expert Gerard Braud, CSP, Fellow IEC is based in New Orleans. Organizations on five continents have relied on him to write their crisis communications plans and to train their spokespeople. He is the author of “Don’t Talk to the Media Until…”
More crisis communications articles:
5 Steps to Effective Crisis Communications: Master Class #1
The Biggest Lie in Crisis Communications
4 Steps Every Company Needs to Take in Order to Avoid the Default Spokesperson