Entries by

What should be included in an employee social media policy?

Every Monday morning of every week on the BraudCast YouTube Channel we are posing a question for corporate communicators and public relations experts. The question we want to hear your thoughts on is, “What should be included in an employee social media policy?” There is an abundance of company policies regarding human resources and ethics […]

What should you do if an executive does a presentation that goes badly & goes viral on social media?

This week, crisis communication expert Gerard Braud polls social media to ask, “What should you do if an executive does a presentation that goes badly and goes viral on social media?” We want to hear your expert tips this week! In today’s world of social media, everything and anything can become public in an instant. Whether it’s […]

Should men wear makeup in a media interview? PR Tips

Earlier this week, crisis communications expert Gerard Braud asked media and PR experts the discussion question: “Should men wear makeup in a media interview?” Today he is sharing their tips from social media. Opinions ranged from the “absolutely, always,” spectrum to “they don’t have to.” What would you add to the answers that were shared […]

How Long Should an Online Video Be?

I’m polling social media this week to hear public relations and marketing professional’s best answers on, “How long should an online video be?” There are a number of strategies public relations professionals and YouTubers use to lure in viewers to watch the entirety of their video. Whether they think the video should be 30 seconds […]

What’s the best way to write a crisis communications plan?

I’m polling social media this week to hear media relations and communications professional’s best answers on, “What’s the best way to write a crisis communications plan?” Should you write for the crisis at hand? Should you compile your best writers or your best communicators to create a crisis plan writing team? Should you schedule a […]