By Gerard Braud – This week we are asking, “What role should your internal communications team play during a crisis?” Each week we seek your best corporate communications and crisis communications practices on the BraudCast. If your organization doesn’t have an internal communications team and that team is you, what role do you play? Comment here and […]
By Gerard Braud – This week we asked you for your best public relations practices, like we do every week on the BraudCast. We wanted corporate communicators and PR professionals to weigh in on the question, “If Your Leadership Team Listens to Corporate Lawyers More Than They Listen to the Public Relations Team How Do […]
By Gerard Braud – Each week we seek your best public relations practices on the BraudCast. Your discussion question this week is, “If Your Leadership Team Listens to Corporate Lawyers More Than They Listen to the Public Relations Team How Do You Rectify That?” What are your best public relations and communications practices to ensure that your voice […]
By Gerard Braud – This week we asked corporate communicators and public relations professionals all over the world, “Are news releases dead?” Are they an effective way to communicate to the media and your audiences? Here is what your colleagues said. Make sure to subscribe here to the weekly question so you can contribute next week. […]
How fitting it is that my mother, Sophie Mongrue Braud, passed away this morning on this beautiful Mardi Gras Day at the age of 91. My dad, Allen Joseph Braud, passed away just 47 days ago on Christmas Day at the age of 90. Since the day they got married in 1949, this is the […]
By Gerard Braud – Our question for discussion this week is “Are news releases dead?” Corporate communications and public relations professionals may have various opinions on this topic regarding the best way to communicate effectively to their audiences and the media. Please comment and subscribe here to the weekly question, as well as view your colleague’s answers […]
By Gerard Braud – Does one bad media interview ruin a career? Earlier this week I asked corporate communications and media relations professionals for their best advice for talking to a spokesperson after they have screwed up in a media interview. In this follow-up video, I am sharing your comments and best practices you shared on […]
By Gerard Braud – This week I am asking public relations and media relations professionals for their best advice for talking to a spokesperson after they have screwed up in a media interview. That’s right, an awkward and uncomfortable discussion to have. Make sure to comment and subscribe here to the weekly question, as well […]
By Gerard Braud – Earlier this week we asked corporate communications and public relations professionals to share their best advice on how to write a great quote for a news release. It’s no easy task to effectively communicate to your audiences using great quotes that the media can use. You and your colleagues weighed in, […]
By Gerard Braud – Each week we seek your best public relations practices on the BraudCast. Your discussion question this week is, “What is your best tip for writing great quotes for news releases?” As a corporate writer or public relations professional, capturing the attention of your audience and writing effective news releases is not an easy […]