PR Tips: Is it ever appropriate for an executive to give their opinion about politics?

Earlier this week we asked a question to our social media followers. To help out our PR community and in order to share valuable tips among one another, this week’s media relations question was, “Is it ever appropriate for an executive to give their opinion about politics?”

Our social media followers weighed in on this topic and we are now sharing some of their answers in this video! Please join in on the conversation and let us know if you agree with their comments. Do you think that when executives comment publicly about politics that they are guaranteed to lose some of their customer base? Do you think it is too risky? How does it affect their brand, reputation, and revenue? As public relations professionals, and corporate communications professionals, how do you talk to your executives about this matter? Do you review guidelines in regards to their media interview or social media behavior?

We would love to hear your thoughts and opinions this week. Comment here and on our social media pages to join the discussion. Your answers may be featured in our follow-up video!

This question is one of a series of debates in the media relations, crisis communications, public relations, and social media industries where you and your colleagues can share observations with each other. Yes, YOU are invited to share your bite size bits of best practices. Here is how:

Step 1: Subscribe to The BraudCast on YouTube

Step 2: You will see a short video that poses a new question every Monday. You then post your best practices and observations on The BraudCast YouTube channel.

Step 3: Once your opinion is shared, you can follow the discussion online so you can compare your best practices to those of your professional colleagues.

Step 4: Watch the follow-up Friday Video where you will see a short YouTube video outlining some of the most interesting observations. Yes…your comments may actually show up on our BraudCast video, bringing you world-wide fame, fortune, a big raise, glory, street parades, and more.

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