By Gerard Braud
I worked in drills in which I facilitate everything on behalf of the crisis communications team, while also developing the scenario for the drill. I’ve also worked in drills in which the emergency manager selects the drill scenario and acts as lead facilitator. Simultaneously, I facilitate only the cascading events dealing with internal and external communications, as well as managing the mock media.
The fact is, I don’t care which team is in charge, as long as every team gets to experience the realistic anxiety and decision making necessary for everyone to learn.
A crisis communications drill is an opportunity for all teams to execute their respective plans to test their readyness, while also making sure that each team can coexist with the others, both in a drill and in a real crisis.
The bottom line is just make sure someone sets the course to have at least one drill a year. Remember, a drill allows you to mess up in private so you never mess up during a real crisis.